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Five ways to make Facebook work for your brand
Facebook continues to be an important platform in the world of marketing, and now more than ever is a necessary element of any advertiser’s media mix. In its Q4 2013 earnings report, Facebook stated...
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Facebook: life after organic reach
Over the past year the decline in Facebook’s organic reach has been a key discussion point for social media marketers, and has affected the content strategies of brands using the platform. Instead of...
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